When building an MLM group the selection process should be given a lot of thought. There are far too many entrepreneurs that are willing to sacrifice quality for quantity. But at the end of the day, how much are you going to benefit from having a group full of people that do not want to really be in the group.
Needless to say it is not the easiest process building a quality downline. This is a process that takes time and patience. But there is no point in filling your downline with a bunch of people that are simply going to quit after one month or less. It may take some convincing to get some prospects in your downline, but there is no need to continuously badger people.
There are various ways to find quality prospects, but spamming people all over the internet and cold calling people is not the correct way. If you have a list with names of people that are interested than it is a different story. But if it is a list full of uninterested people, you are only giving you and your business a bad name.
The correct way to build your MLM group is to find qualified and interested prospects. After finding these prospects you can then give your full marketing scheme. Within this marketing scheme you want to give them enough information about how they will benefit from your program quickly and leave the decision up to them on whether or not to join. But make sure you leave them wanting more information.
It may sound strange leaving the decision up to your prospect, but why force someone to join your group. You do not have to back off after one “no,” but there is no need to pressure them after several denials. Why pressure someone to join if they are not interested? They are not going to benefit you or your group.
Network marketers tend to fall into the mistake of trying to build their program and their group as large as possible as quickly as possible. But this does not necessarily mean building the best group possible. If you want to have success for a long time, take the time to find the best recruits out there.
There is nothing wrong with setting a goal to have a certain amount of sells by a specific date and having your group be a certain size by a specific date. But make your goals realistic in regards to quality. Try not to set too high of goals to the point where you are trying to recruit anybody and everybody. By challenging yourself in a realistic manner, you can build a quality MLM group in a sufficient amount of time.