How to Set Marketing Goals
Your marketing goals may deal with many different elements of your business. You may wish to increase sales, increase awareness of your business, increase visitors to your web site, increase the stickiness of your site, get more repeat clients… the list goes on and on.
Brainstorm what you really want to get out of your business these next few months. Then write down these three things:
1. Your Goal
2. The Strategy to Achieve the Goal
3. How you will Measure the Goal.
You may have several goals or you may start out slowly with one overall goal.