by Vickie Morrow
The Network Marketing funnel a step by step system to build your business with people who want to work from home in their own business on the internet.
The system has five basic steps. Prospecting, Building Rapport, Qualifying, Presenting and Partnering.
This system has RELATIONSHIP BUILDING woven throughout. Relationship building on the internet happens in communities rather you are creating the community yourself or you are making a contribution in a community hence creating community and relationships.
The PROSPECT on the internet can be lurking…. You do not know they are there…..
If they are looking for a network marketing venture, they are very smart to go to the various communities and lurk. One can learn a lot about the business. More importantly one can learn about people. Their potential business partner.
If they are looking closely, they also can see who has integrity, a system, a team, ethics and values. The prospect will know who they want to partner with before they even know what company they will be working with.
When your prospect has QUALIFIED themselves they OPT IN to start dialogue with their potential business partner.
No where else can this happen except on the internet. The prospect is in control. She can opt in, click or delete you out as she sees fit.
With this prospecting, relationship building and qualifying, and presenting system you never spam your prospect.
You don’t know who they are until they ask for information/presentation. Sometimes they hit your autoresponder to start receiving information. As they want more, they opt in for more.
The serious person who is already interested will email you personally. Personal emails are always responded to the ol’ fashioned way. Typed just for them and to them!
When someone taps your auto responder there is a call to action. It is not hypy and offensive, it doesn’t ask them to join right away or that they will make a bazillion dollars in the next 9 days.
It gives them information and invites them to opt for more information or email you with questions or opt out.
If they do none of these, they get another nice, friendly, engaging email from your autoresponder…..
Again there is a call to action as above.
All the while the prospect is QUALIFYING herself. She opts for more info, she emails you or she opts out.
When your system is set up for opt in information from your autoresponders you can watch as your prospect goes through the qualifying, presentation and education process. It is always building relationship.
You know at what stages you will send her an ol’ fashioned typed to just to her email.
You set up a phone appointment when the time is right!
The PRESENTATION is actually being made during all of this email and opt in business. She has had the opportunity to watch the company flash video, play with the commission calculator, read the Doctors information, etc…..read your bio, meet the team…….
So its down to the decision to PARTNER. 99.99% of the time this is done on the telephone. On a three way call, getting her questions answered, not by you but by one or two of the people in your upline team who have proven and had success with this system!
If you do not have a new PARTNER at this juncture, you usually have a new friend.
This system creates community, it promotes network marketing as a business, the great business it is.
When the system is followed with integrity it produces network marketing partners who know what they are getting into.
The new partner can see where the system is completely duplicable. EVERYTHING presented is third party. Your personal web site, the company Flash video, testimonials, four to eight points of interest on the company web site.
Introducing your team by either sending them to their bios or having them available on an opt in autoresponder. Even though yours is written by you the prospect sees it third party on your personal web site where they get to know you a little better.
Finally a three way call with you and someone upline to answer questions. The prospect knows what to expect and are ready to go to work.
There has never been a vehicle like the Internet. There has never been a time when so many people want to make money from home on the internet.
Most just don’t know where, how and with whom to get started.
You put yourself and this marketing strategy out there they will find you, get to know you, qualify themselves by going through all the things you have them opt in to and you will have a new partner ready to go to work!
Vickie Morrow is a professional marketer and Internet Entrepreneur. She lives in Phoenix Arizona. You can read her story and contact her through her web site at inoutdecor.com.