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Search Engine Promotion
Before You Begin General Search Engine Information Search Engine Relationships Link Popularity and Click Popularity Writing For Search Engine Promotion Write Content Meta Tags Keyword Terms Find Keywords Write Title Write Description Write Keywords Tag Rewrite Content Submitting SEO Philosophy Analysis Paying for Ranks, Listings or Spidering Themes Doorway Pages How to Use Keywords to Make Doorways and Themes Optimizing for Vortals Cloaking Other Valuable Resouces Search Engine Submission Pages

 

 

Meta Tags

Introduction

Meta Tags can be used to help improve your rankings and also to help SE's index your pages. However, on the specifics page you will notice that not all SE's support meta tags. That's OK, you will use them anyway. When you start analyzing your competitors sites, you will find that some pages ranking in the top 10 do not even use meta tags. Don't worry about this, you are going to use meta tags because you want to do the most thorough job you can at promoting.

Placement

Your meta tags will go between your </TITLE> tag and your </HEAD> tag.

Design

Here is what it would look like:

<HTML>

<HEAD>

<TITLE>my page</TITLE>

<META NAME="DESCRIPTION" CONTENT="description of my site.">

<META NAME="KEYWORDS" CONTENT="my keywords">

</HEAD>

Write the above in your notebook. Leave space for your title, your description, and your keywords. (Do not write anything that is written in lower case, leave that space open, but do include all punctuation marks.)

Examples:

<META NAME="KEYWORDS" CONTENT="educational, toys, educational toys, wooden boats, wooden, boats, educational wooden toys">

<META NAME="KEYWORDS" CONTENT="educational,toys,educational toys,wooden boats,wooden,boats,educational wooden toys">

<META NAME="KEYWORDS" CONTENT="educational toys wooden boats">

 

 

 

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